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Meet the team

Alan Harris-Guerreo

Managing Director

The Managing Director of Sail Shape Marine, Alan Harris-Guerreo has always been on or near the water. He started sailing at 4 years of age and now competes professionally, winning numerous one design and yacht trophies. He has also sailed several times across the Atlantic giving Alan the ability to understand and communicate with nearly all types of water users.

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Emelie Harris-Guerreo

Finance Director

Emelie was brought up in a small seaside town on the west coast in Sweden. Her real interest in boats started when she as a teenager spent 9 months sailing around the Atlantic and the Mediterranean on a tall-ship as part of her education. In 2010 she met Alan whilst taking part in a transatlantic race, The ARC, and decided to move to England.

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Jimmy Hoddinott

Manager / Marine Engineer

Jimmy joined the company to establish Sail Shape Marine in Spring 2021. He brings a wealth of knowledge and experience to the business, being in the marine engineering sector for over 25 years. He is a trained Honda Marine technician and an authorised Raymarine installer. The fitting out of Highfield RIBs bring together all his skills from outboard rigging and hydraulic steering to marine electronics, lighting and sound.

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Rob Staines

Marine Engineer

Robert grew up on the shores of the river Tamar to a sailing family. Whether it was sail, engine, swim or paddle he always dreamed of a water life. Dinghy and offshore racing were everything through his formative years. Robert studied marine engineering at Falmouth Marine School before travelling worldwide; contracting in marine, mining and construction along with pursuing a love of inshore and offshore racing.

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How we work

What we do

• Boat and engine sales
• Outboard engine service
• Inboard engine service
• Marine electronics
• Polishing
• Antifouling
• Covers
• Upholstery

Sail Shape started as a sail-making company in 2011. After substantial growth in rigging, the company moved to a larger production facility in Lostwithiel in order to manufacture everything in house. Sail Shape then bought Quay Sails in Poole, expanding services across the south coast. Boat sales and engineering had always been an area of interest so, when Honda technician Jimmy Hoddinott offered to run the new company Sail Shape Marine, there was no turning back. The group now offers boat sales, marine engineering and electronics, and Sail Shape Marine is the main Honda-Highfield dealer in Cornwall.

Located in mid-Cornwall on the A390, Sail Shape Marine is well-placed to service the whole county, offering a turn-key launch and recovery service which takes all the hassle out of boat ownership. Simply order your boat from the showroom, store it at Sail Shape Marine's secure facility and call 72 hours prior to launch, giving any location in Cornwall with a slipway. We will collect within 24 hours once you've finished your trip, wash down, clean, service and store your craft until you need it next. It’s as simple as that.

We offer a vast hull range covering all aspects of RIB ownership. Whether you want to potter around the protected waters of the Carrick Roads and the Camel Estuary, venture to the Isles of Scilly or travel cross channel, we have the RIB for you.


What a great service! The whole package was sorted from buying the correct RIB for our needs to storing, cleaning and recovering. All I had to do was turn up. An experienced and friendly team which I would recommend to anyone.

Sir Chris Evans

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